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Do we still need agencies at all? The agency sector is being completely dismantled by AI. But the question is a different one: Can companies now do everything themselves with the help of AI and automation?
Agencies and companies often use click rates to
the success of campaigns.
Irmela Schwab from M&K spoke to Almut Becvar, Christoph Everke and our founder Sacha Moser about whether this is not too short-sighted or whether it might even mean that the creativity that makes brands great falls by the wayside?
creativity that makes brands great in the first place fall by the wayside?
We work with experienced specialists across various fields and continents. From behavioural specialists to experts in cutting-edge technology, our network is ready to plug into our processes when needed.
